READERS VIEWS POINT ON ONETRUST AND WHY IT IS TRENDING ON SOCIAL MEDIA

Readers Views Point on onetrust and Why it is Trending on Social Media

Readers Views Point on onetrust and Why it is Trending on Social Media

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Announcing TruConsent – The All-in-One Privacy Suite India Has Been Waiting For


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Created specifically for the DPDPA. Ready for a Billion Digital Lives.

After months of development, real-world validation, and legal alignment, we’re thrilled to launch TruConsent — India’s first truly unified privacy suite.

While most global tools retrofit for Indian compliance, TruConsent is built for India’s privacy law — not just to meet surface-level compliance, but to foster digital trust at scale.

Why This Matters Now?


Following two decades and multiple failed drafts, India finally passed the Digital Personal Data Protection Act (DPDPA) on 11th August 2023. However, the law has yet to be enforced, as the Data Protection Board has not been formally established.

India remains the only major economy without an enforced data protection law, despite having one of the world’s largest online populations. This gap in enforcement makes the need for compliant, rights-respecting infrastructure more urgent than ever.

Organizations need more than a patchwork of tools. They need a comprehensive, India-built platform that aligns with the rights-based framework embedded in the Act.

That’s exactly where TruConsent steps in.

What’s Inside the Suite?


Full feature breakdown at TruConsent.io/features

TruConsent goes beyond banners and checkboxes. It’s a modular, privacy-first platform that covers every critical compliance element:

Granular Consent Management
Configure purpose-tagged notices, consent expiry timelines, and withdrawal logic — across India’s diverse language base.

Data Principal Rights Center
Empower users with a portal to submit and monitor their rights requests for access, correction, erasure, portability, and objection.

Breach Management
Log, assess, and resolve data breaches — including escalation pathways aligned with DPDPA protocols.

Grievance Redressal
Ensure SLAs with automated timers. Assign cases and maintain transparency. Keep auditable records of all correspondence.

Nomination Management
Enable compliance with nomination provisions by giving users control to assign alternate decision-makers.

Audit-Ready Activity Logs
Immutable, time-stamped logs for every data interaction — ready for audit anytime.

DPIA & Assessment Engine
Evaluate privacy risks in processing workflows, third-party integrations and data exports — automatically benchmarked against compliance standards.

Developer-Friendly, Compliance-Ready


Whether you're a fintech, health-tech, or large enterprise, TruConsent offers:

• Quick-to-integrate SDKs and APIs
• Consent frameworks that work across apps and business units
• Separation of PII and hashed identifiers for privacy-first linkage
• Ready alignment with future DPBI licensing requirements

The TruConsent Advantage


? Built from scratch for DPDPA – not a GDPR copy-paste
? Covers the full compliance journey, not just consent capture
? Designed to support Significant Data Fiduciaries as well as MSMEs
? Customisable for every org size – with zero compromise on trust

Looking Forward


India has waited long a comprehensive privacy law — but that wait is ending. In an era of rising digital skepticism, winning trust is the new growth engine.

Businesses that take proactive steps in consent and rights management will not just meet legal standards — they will lead.

With TruConsent, you’re not just adopting software. We’re enabling a movement — to elevate user rights, business integrity, and digital fairness for a billion digital citizens.

Want to know more? Visit us at https://truconsent.io, read expert updates on our Privacy Blog, or Cookie Consent get in touch via sales@truconsent.io.

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